About Dashient — Lead Attribution Built by Data Analysts

    Dashient was founded to give UK service businesses the same lead-attribution clarity that large enterprises take for granted. Built by a data analyst, Dashient pairs a live reporting dashboard with done-for-you SEO and paid ads so growth decisions are always backed by real numbers.

    Ashraf Hussan Babor, founder of Dashient
    Ashraf Hussan Babor
    Founder & CEO
    About

    Founded on data expertise

    Dashient Ltd is a UK-registered digital growth agency, founded by Ashraf Hussan Babor, a data analytics specialist holding an MSc in IT with Data Analytics (Distinction) from the University of the West of Scotland and a BSc in Computer Science and Engineering from the Bangladesh Army University of Engineering and Technology (BAUET), Bangladesh. Dashient Ltd is incorporated in England & Wales (company number 17262776, registered 5 June 2026) with its registered office at 124 City Road, London, EC1V 2NX.

    Dashient was built to solve one clear problem: UK local service businesses waste marketing budgets because they can't see what's working.

    Our Dashient Growth System, anchored by the Dashient Reporting Dashboard (DRD), is designed to give UK SMEs the multi-source attribution large enterprises take for granted, at fixed monthly pricing.

    Our mission is simple: give every UK local service business the clarity they need to grow smarter, not spend more.

    MSc IT & Data Analytics
    Distinction, University of the West of Scotland
    UK-Based
    Serving UK service businesses
    Founder oversight on every account
    Ashraf sets strategy and signs off delivery on every account personally, working with a small specialist team on execution.
    Why Dashient
    SEO + Ads + Analytics, One Dashboard

    Everything feeding into your DRD dashboard, not scattered across spreadsheets or siloed reports.

    Plain-English Reporting

    No jargon. See exactly which channel drives form submissions, click-to-call taps and direction requests, in language any business owner understands.

    Genuine Enquiries, Not Junk

    Your contact form doesn't just get customers - it gets spam, guest-post pitches and sales calls disguised as leads. Dashient classifies every enquiry and filters out the junk automatically, so the number you see is real prospective clients. Reclassify anything in one click.

    Fixed-Price Transparency

    Know exactly what you're paying from day one. No surprise invoices, no hidden fees.

    SME-Focused

    Built specifically for trades, hospitality and professional services, not enterprise. You get direct attention, not a queue behind larger accounts.

    3-Month Minimum, Then Month-to-Month

    No 12-month contracts, no cancellation fees. Stay because it's working.