Last updated: April 2026
IMPORTANT NOTICE: Dashient Ltd is now trading and providing commercial services. These Terms, together with our Privacy Policy, apply to all visitors to this website and to our clients.
These Terms & Conditions of Service ("Terms") govern all services provided by Dashient Ltd ("the Company", "we", "us", "our"), a private limited company registered in England & Wales under company number 17262776, with registered office at 124 City Road, London, EC1V 2NX, United Kingdom, to its business clients ("the Client", "you", "your").
By engaging the Company's services, whether by signing a proposal, making a payment, or instructing work to begin, the Client agrees to be bound by these Terms.
The Company will provide the Services described in the written Proposal or Service Agreement accepted by the Client. Any additional work requested falls outside the agreed scope and must be discussed and agreed in writing before the Company is obligated to carry it out.
The Company may engage sub-contractors or remote specialists to assist in delivering the Services. The Company remains responsible for the quality and standard of all work delivered.
Digital marketing performance is affected by factors beyond the Company's control, including search engine algorithm changes, platform policy updates, market competition, and user behaviour. The Company does not guarantee specific search engine rankings, a defined number of enquiries or leads, specific levels of website traffic or conversion rates, or revenue outcomes.
The Company guarantees professional execution in accordance with current industry best practices, transparent reporting, and honest strategic advice based on the data available.
The Client agrees to:
Fees are as agreed in the written Proposal. All fees are stated exclusive of VAT unless stated otherwise. Retainer fees are payable monthly in advance. Invoices are due within 7 days. Late payment may incur statutory interest at 8% above the Bank of England base rate under the Late Payment of Commercial Debts (Interest) Act 1998.
Advertising spend (Google Ads, Meta Ads) is entirely separate from management fees and is paid directly to the relevant platform by the Client.
Upon full payment, all Deliverables produced specifically for the Client become the Client's property. The Company retains ownership of all pre-existing intellectual property, methodologies, frameworks, tools, dashboard templates, and software (including the Dashient Growth System (DGS) and the Dashient Reporting Dashboard (DRD)).
Both parties agree to comply with the UK GDPR, the Data Protection Act 2018, and the Data (Use and Access) Act 2025. Where the Company processes Personal Data on behalf of the Client, the Company acts as Data Processor and the Client as Data Controller.
7.1 Nothing in these Terms limits or excludes either party's liability for: (a) death or personal injury caused by negligence; (b) fraud or fraudulent misrepresentation; or (c) any other liability which cannot be limited or excluded by law.
7.2 Subject to clause 7.1, the Company's total aggregate liability to the Client arising out of or in connection with these Terms, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, shall not exceed the total fees paid by the Client to the Company in the twelve (12) months immediately preceding the event giving rise to the claim.
7.3 Subject to clause 7.1, the Company shall not be liable to the Client for any: (a) loss of profit, revenue, or anticipated savings; (b) loss of business opportunity, contracts, or goodwill; (c) loss or corruption of data; (d) loss arising from changes to third-party platforms, algorithms, or advertising policies; or (e) indirect, consequential, or special loss of any kind.
7.4 The Client acknowledges that the fees charged reflect the allocation of risk set out in this clause and that, without these limitations, the fees would be significantly higher.
8.1 Each party ("Receiving Party") shall keep in strict confidence all technical, commercial, or financial information of a confidential nature ("Confidential Information") disclosed to it by the other party ("Disclosing Party") in connection with these Terms.
8.2 The Receiving Party shall: (a) use Confidential Information solely for the purpose of performing its obligations or exercising its rights under these Terms; (b) not disclose Confidential Information to any third party without the prior written consent of the Disclosing Party, except to employees, contractors, or advisors who need to know it and are bound by equivalent confidentiality obligations; and (c) protect Confidential Information using at least the same standard of care it applies to its own confidential information, and no less than a reasonable standard of care.
8.3 The obligations in this clause do not apply to information which: (a) is or becomes publicly available through no breach of these Terms; (b) was lawfully known to the Receiving Party before disclosure; (c) is independently developed without use of the Confidential Information; or (d) is required to be disclosed by law, regulation, or court order.
8.4 The obligations in this clause shall survive termination of these Terms for a period of three (3) years.
After the minimum term, either party may terminate with 30 days' written notice. Early termination by the Client before the minimum term has expired will result in all remaining fees for the minimum term becoming immediately payable.
These Terms are governed by the laws of England and Wales. The parties submit to the exclusive jurisdiction of the courts of England and Wales.
These Terms reflect the requirements of:
© 2026 Dashient Ltd · contact@dashient.co.uk
Dashient Ltd · Company No. 17262776 · Registered in England & Wales
Registered Office: 124 City Road, London, EC1V 2NX, United Kingdom